E-Reader Trend is here to Stay
You would have to live in under a rock in a deep ocean trench or on the dark side of the moon not to have seen an Apple iPad or any similar web browsing tablet but unless you are an avid reader there is another specialized tablet which you might not have noticed. I’m referring to e-readers and more specifically; publishing with Kindle.
E-Readers Are Everywhere
Once you notice somebody reading one you become aware that they are all around you in airports, in restaurants, on the train, wherever you would until very recently have seen people reading paperbacks or newspapers you are likely to see at least a few people with e-readers. Most of these tablets are designed to be easily read even in full sunlight.
Unlike a conventional full color tablets designed for web browsing e-readers are designed specifically to mimic the printed page. The screen looks remarkably like paper and the text looks very much as it would if it were printed.
There’s no swirly graphics no color no sound just a mute matt screen that looks for all in the world like a printed page.
Kindle Reader Takes the Lead
According to Goldman Sachs Group Inc the Kindle has around two thirds of the e-book reader market with Nook a distant second.
Currently Kindle users can choose between WiFi only or WiFi/G3 tablet models which allowing users to download e-books from Amazon virtually anywhere in the World.
There are currently over 950,000 Kindle eBooks, Kindle Magazines and newspaper titles with new titles added every few minutes. The low price and high accessibility to buy and read Kindle e-books is incredible. Kindle e-books are available for purchase on Kindle devices or using free Kindle apps for iPad, iPhone, iPod touch, PC, Mac, Blackberry, and Android-based devices.
E-Reader Apps Are Free
A free dedicated e-reader can be used to download e-books directly from an e-book publisher such as Amazon (Kindle) or Barnes and Noble (download free Nook e-Reader).
Self published digital books are priced much lower than printed books, since there is no overhead in printing and distribution, making buying books fun, inexpensive and even viral.
Once the book has been downloaded the user doesn’t need to be on-line as with conventional browsing so power consumption is astonishingly low.
Shift to e-books and e-readers from conventional paperback publishing has had a profound impact on the publishing industry
Amazon and Barnes and Noble where quick to recognize the potential of the e-book with the introduction of Kindle (Amazon) and Nook (Barnes and Noble).
Other conventional book retailers including the odd giant like Borders who were late into e-commerce and failed to recognize the move away from paper have already felt the impact; Borders filed for bankruptcy in 2011 and is currently in liquidation.
Still Wondering Why Get a Kindle?
So if you haven’t tried out the Kindle reader I warmly suggest that you do. You don’t have to buy a Kindle Device to enjoy the vast and digitized new world of Kindle Books and digital media!