Internet Marketing Consultants New Frontier– App Marketing and App SEO
The mobile APP gold rush is on. It seems everywhere I go I hear people discussing APP ideas for the IPhone or the Android.
There are even high end courses on how to make your own APP and get into the pond of over a million IPhone APPs already out there.
Problem is, most APP developers have no idea how to market their APPs or get more downloads and installs.
While I have no interest in getting myself in to an APP software development project (I’ll leave that to the experts) I am interested in helping developers market their APP.
App Discover-ability is a Big Deal
The biggest problem in the Android Apps and IPhone Apps markets are APP discover-ability.
Most APP developers have little online marketing experience and are not proficient in APP SEO to be applied both in the app meta data itself but also in describing and promoting the APP online.
New APPS are developed every minute. In fact there will soon be more Android APPs than IPhone APPs and let us now forget the Tablet APPs market. A new APP has little slim to no chances of just “getting found”
This leaves a huge gap in the market.
Remember when local search started? It was truly an internet marketing consultant gold rush.
The message was simple and achievable:
Find an off line local business and bring them online for a monthly retainer.
Many marketers succeeded with this approach and do till this day. They are providing a measurable and needed service.
The same goes for APP marketing.
App Marketing and APP SEO – The New Frontier
The message is simple and achievable:
Find an APP developer and help them with all the necessary information and promotion needed to make their app discoverable.
What you will need to know to effectively SEO APPs and become a successful APPs marketing consultant:
- How to SEO the APP before it is listed
- How to track the APP CPI (cost per install)
- How to work with APP review Sites
- How to apply online Internet Marketing practices to APP promotion
- How to land clients and how to present and sell your service
This may sound overwhelming. In practice it is not that difficult.
The APP Marketing Machine
Especially now that the APP Marketing Machine Howie Schwartz and Mark Roth (also owners of the Offer Mobi platform – a Mobile Web affiliate network) are launching. This is a training program that teaches you all the steps necessary to become an APP marketer.
I met both Howie and Mark several times over the past few years. Having participated in many of Howie’s courses and masterminds I can say that Howie puts out quality and actionable information. , I am confident the APPs Marketing Machine is worth your time to go and check out. Click Here to Check out Howie Schwartz and Mark Roth’s APP Marketing Machine