What would you think if I told you that Pinterest could drive 10,000 visitors to your site every month. Would you think I was crazy? What if I told you that Pinterest is the second biggest driver of referral traffic by an incredibly wide margin? Now that I’ve got your attention, take a minute to learn exactly how to use Pinterest to effectively pull users to your website!
So how exactly is Pinterest a great source of traffic? One of the key differences between Pinterest and other social media websites is that ‘pins’ on Pinterest last much longer than ‘posts’ on other sites. This means more bang for your buck since content won’t get shuffled to the bottom of the feed a few hours after you post it. Pinterest was also designed around the idea of sharing, which means that its users will already be geared toward spreading your content. This one-two punch already makes Pinterest a profitable prospect.
The most basic way to start generating traffic is to create a brand account, ‘pin’ good-looking images from your site’s content, put your URL in the post as the link, and get as many ‘pin’s and ‘likes’ as you can! By repeatedly doing this you’ll see huge increases to your site’s traffic. You should also focus on the content of the ‘pin’ itself to attract the most organic interest and engagement. Pinterest users love photos with beautiful backgrounds and clear text overlay. They also respond well to infographics, photos that feature real people, and also custom images. And if you really want to ramp up traffic then you should absolutely consider running a Pinterest contest!
Another key to success on Pinterest is to become an active member of the community. Take some time to browse the site and ‘like’ or ‘pin’ content that you enjoy. Make comments on other peoples’ ‘pins’ and become an agent for your own brand. If you want a full rundown of the ways to use Pinterest for success then check out the full article below!
Read the full article here: A Step-by-Step Guide to Driving 10,000 Visitors a Month Through Pinterest