Attracting e-mail subscribers offers the absolute best return-on-investment. If you’ve ever wanted to build up your e-mail subscription base then you’ll definitely want to check out this guide!
EE, a mobile carrier in the UK, is considering including options that would give users control over the number of apps they see on their devices. Apple recently gave ad-blockers the go-ahead for iOS devices, which has opened up the debate about how much control a user should have in terms of the ads they […]
Snapchat is currently evaluated at $16 billion. However, poor performance from its advertising sector is making investors rethink that evaluation. Currently ads on the platform can be sold for upwards of $500 thousand, which might not be a justified price tag if the content isn’t being delivered in a way that results in valuable impressions. […]
It’s the end of an era. Real-time marketing is dead. Now is the time to move past the days of speed over quality and focus your energy on quality and proper timing. Here’s how!
If you want to make an impression on your target audience then you need to speak their language. That’s the lesson eBay is teaching marketers with its newest banner ads that aim to entice millennials. The online auction website replaced text on its mobile banner ads with icons. Not only did this move help declutter […]
Trying to compete in the world of social media but feel like you’re hitting a wall? It can be hard to ever get a foothold on social media when it’s a platform that’s continuously evolving. If you want to start boosting your social media presence then you’ll need to start focusing on quality content, streamlining […]
People hated taking quizzes in school, but they love taking them online! If you want to highly-engage your audience then a quiz is the absolute best piece of content you can offer. Here’s why!
Have you ever felt paralyzed by the sheer number of choices you have when it comes to available social media information at your disposal? It’s hard to know which sites to trust and which blogs to read when there’s only so much time in the day to research them all. If you’re hoping to find […]
Mobile advertising is growing on a global scale. Nowhere is this more clear than in Latin America and the Asia Pacific region. A new report shows that mobile use has grown in Venezuela and Indonesia by 91 and 84 percent respectively in Q3 2015 alone. These numbers are a direct reflection of the growing mobile […]
Think virtual reality is far off in the future? Think again. Facebook is now making it easier than ever to bring full 360 degree, virtual reality videos to its platform. The future is here.