In efforts to enhance and promote the KDP Select Free kindle book promotion program, Amazon has now improved their reporting interface to differentiate between free and paid Kindle book downloads.
I imagine Amazon received hundreds of emails form Kindle Publishers every week about deciphering free downloads from paid downloads surrounding a KDP select promotion. I certainly contacted them more than once….
Now KDP Select Publishers Receive A New Look!
The new columns, specifically the Free Units-Promo Column
You may be asking your self what all this means.
Well if you are a Kindle Publisher you are eligible to promote your book for free on Amazon for 5 out of 90 days by enrolling your Kindle Book in the KDP Select program.
While this may sound counter intuitive, promoting your book as FREE on amazon for a limited time can generate some pretty incredible results.
For one you are almost guaranteed a spot on the Bestseller’s list. A title that certainly can’t hurt you as an author…. Bestselling author YOUR NAME HERE 😉
Now you can easily distinguish between your free KDP Promotion download stats and price matching to paid downloads.
So What Is The Big Deal With KDP Select Free Download Numbers?
Running a KDP promotion creates momentum. Free promoted books are mentioned all across the web, either picked up by Amazon feeds, or socially promoted by Kindle authors.
This generates a stream of traffic to your Kindle product page. The traffic will continue to stream when your promotion is over (especially if you are running a one or two day promotion span.
You stand to make the most money from this momentum in the time seam when your book changes from free to paid.
Up till now it was very difficult to filter the correct number of free and paid downloads from the KDP reports since some free download data is still registered after the promotion period has ended. A more detailed example of KDP Select Free Downloads Reporting Problem here
The new FREE UNITS PROMO solves this problem, Thus allowing Kindle publishers to effectively analyze Free and Paid Kindle book download numbers.
You can also derive that Amazon is putting many efforts and resources into improving the KDP Select Program, making it attractive and easy to use for Kindle publishers and continue to be the number one Book provider online!
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